Frequently Asked Questions


What does a business strategy and marketing consultant do?

A strategy consultant helps businesses and personal brands identify growth opportunities, improve communication systems, and design a roadmap that turns untapped potential into measurable results. Unlike agencies that focus mainly on campaigns, we will focus on aligning strategy, marketing, and communication for sustainable growth in a real-world 2025 context.

Why should I hire a consultant instead of an agency?

Agencies often deliver standard packages, while a consultant works closely with you to create a tailored plan. With us, you get a personalized strategy, hands-on guidance, and clarity on what really drives results in your specific case. Also, while I have a team that helps me with each plan, there will be no miscommunication, as I am always the main contact with your organization.

How long does it take to see results from consulting?

You can expect to see initial improvements within 3–6 months, whether in audience engagement, lead generation, or streamlined processes. Strategy is not a “quick fix,” but when implemented well, the results compound over time. Although results may vary, our commitment is that, unlike other major consulting firms, our work goes beyond justifying empty metrics and sharing slides. We help you communicate for the now.

Do you work with companies outside of Spain?

Yes. We work with international clients across Europe, the US, Japan and beyond. Business growth and communication challenges are universal, but we will adapt our strategies to local markets, different platforms, channels and cultural contexts.

What types of clients do you usually work with?

We work with small and medium-sized businesses, entrepreneurs, and personal brands who want to scale their presence, optimize their communication, and compete in an increasingly AI-driven marketing landscape.

How do you measure success in a consulting project?

Success is measured with clear KPIs: organic reach, qualified leads, improved conversion rates, audience engagement, and internal efficiency. Together, we define the right benchmarks for your business model, so if you are looking for different business objectives, we can create a specific roadmap that matches them.

Do you provide audits or diagnostics before starting?

Yes, as it is indispensable to have a context before we build a strategy. We typically start with a strategic audit that highlights your strongest opportunities and your biggest gaps. This ensures every recommendation is data-driven and specific to your case. Generalizations don’t work well in marketing.

What is your consulting process?

Our process starts with a discovery call, where we introduce each other and get some context into your current situation. Then, we follow four steps: audit, tailored roadmap, implementation support, and continuous review. Each phase is adapted to your needs, whether for short-term projects or long-term growth.

How do your consulting fees work?

Pricing depends on the scope of the project. We offer flexible models: one-off projects, monthly retainers, or milestone-based packages. This ensures accessibility for both startups and established companies.

Can you help with SEO, digital content, and communication?

Yes. Our services include SEO optimization consulting, content strategy, and communication training to help your brand stand out authentically, even in a market where AI dominates.